Table Of Content
PPT
         
Chapter 1: The Nature of Strategic Management
 
         
Chapter 2: The Business Vision and Mission          
Chapter 3: The External Assessment          
Chapter 4: The Internal Assessment          
Chapter 5: Strategies in Action          
Chapter 6: Strategy Analysis and Choice          
Chapter 7: Implementing Strategies: Management and Operations Issues          
Chapter 8: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues          
Chapter 9: Strategy Review, Evaluation, and Control          
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